Privacy Policy

Updated December 15, 2021

This Privacy Policy applies to the website, and any other sites owned and operated by Blueprint Holding Co., Inc. or its affiliated companies (“Blueprint”). This Privacy Policy describes how Blueprint collects, uses, and shares your personal information and your choices with respect to your personal information.

Your privacy is important to us. Personal information is any information about you that can be used to identify you. This includes information about you as a person (such as name, address, and date of birth), your devices, payment details, and information about how you use a website or online service.

By providing us any information or accessing our website or services, individuals agree to the following terms and conditions as final and binding. If you do not want us to collect any information about you, you can simply not utilize any of the website or our services or otherwise supply personal information. Your choice not to provide information may, however, prevent you from receiving our services or using our websites.

In the event our site contains links to third-party sites and services, those sites and services have their own privacy policies. After following a link to any third-party content, you should read their posted privacy policy information about how they collect and use personal information. This Privacy Policy does not apply to any of your activities after you leave our site. We have no control over the content and policies of those sites and are not responsible or liable for third-party privacy practices.

Information We Collect

Personal Information

We may ask for personal information — for example, when you register an account or when you contact us — which may include your name, email, date of birth, phone number, mailing address, social security number, banking information, social media profile, and other information you provide to allow us to provide you with our services.

Log Data

When you visit our website, our servers may automatically log the standard data provided by your web browser. It may include your device’s Internet Protocol (IP) address, your browser type and version, the pages you visit, the time and date of your visit, the time spent on each page, and other details about your visit.

Additionally, if you encounter certain errors while using the site, we may automatically collect data about the error and the circumstances surrounding its occurrence. This data may include technical details about your device, what you were trying to do when the error happened, and other technical information relating to the problem. You may or may not receive notice of such errors, even in the moment they occur, that they have occurred, or what the nature of the error is.

Device Data

When you visit our website or interact with our services, we may automatically collect data about your device, such as device type, operating system, unique device identifiers, device settings, and geo-location data. Data we collect can depend on the individual settings of your device and software. We recommend checking the policies of your device manufacturer or software provider to learn what information they make available to us.

Sensitive Information

Sensitive information is a subset of personal information that is given a higher level of protection. Examples of sensitive information include information relating to your racial or ethnic origin, political opinions, religion, trade union or other professional associations or memberships, philosophical beliefs, sexual orientation, sexual practices or sex life, criminal records, health information, or biometric information. We ask that you not provide us with any sensitive personal information. If you provide us with any sensitive personal information to us when you use our services, you must consent to our processing and use of such sensitive personal information in accordance with this Privacy Policy. If you do not consent to our processing and use of such sensitive personal information, you must not submit such sensitive personal information through our services.

User-Generated Content

We consider “user-generated content” to be materials voluntarily supplied to us by our users for the purpose of publication, processing, or usage on our platform. All user-generated content is associated with the account or email address used to submit the materials. Any content you submit for the purpose of publication may be accessible to third parties not covered under this privacy policy.

Transaction Data

Transaction data refers to data that accumulates over the normal course of operation on our platform. This may include transaction records, stored files, user profiles, analytics data and other metrics, and other types of information, created or generated, as users interact with our services.

Legitimate Reasons for Collecting Your Personal Information

We only collect and use your personal information when we have a legitimate reason for doing so. That means we only collect personal information that is reasonably necessary to provide our services to you or for the other purposes identified in this Privacy Policy.

How We Collect Information

We collect information from and about you in the following ways:

Information You Give Us

We may collect information from you directly, such as personal information and user-generated content, when you register for an account or send us communications.

Information We Get from Your Use of Services

We may also collect information about how you use our site and services, such as device data, log data, and transaction data, from your use of our website and services.

Legitimate Reasons for Collecting Your Personal Information

We only collect and use your personal information when we have a legitimate reason for doing so. That means we only collect personal information that is reasonably necessary to provide our services to you or for the other purposes identified in this Privacy Policy.

Use and Disclosure of Personal Information

We may collect, hold, use, and disclose information for the following purposes:

  • To provide you with our platform’s core features and services
  • To deliver products and/or services to you
  • To contact and communicate with you
  • To provide you with information and advertisements about products, services, and promotions that may interest you
  • For analytics, market research, and business development, including to operate and improve our website, associated applications, and associated social media platforms
  • To enable you to access and use our website, and associated applications
  • For internal record keeping and administrative purposes
  • To comply with our legal obligations and resolve any disputes that we may have
  • For security and fraud prevention, and to ensure that our sites and apps are safe, secure, and used in line with our Terms of Service

We may combine voluntarily provided and automatically collected personal information with general information or research data we receive from other trusted sources. We may release anonymized and/or aggregated personal and other information, and we may disclose that anonymized or aggregated information to third parties.

We may disclose personal information to:

  • A parent, subsidiary, or affiliate of our company
  • Our employees, contractors, and/or related entities
  • Our existing or potential agents or business partners
  • Third parties, including agents or sub-contractors, who assist us in providing information, products, services, or direct marketing to you
  • Third-party service providers for the purpose of enabling them to provide their services, including without limitation IT service providers, data storage, hosting and server providers, analytics, error loggers, debt collectors, maintenance or problem-solving providers, marketing providers, professional advisors, and payment systems operators
  • Third parties to collect and process data
  • Regulatory authorities to comply with laws, lawful requests, regulatory processes, or in order to establish, exercise, or defend our legal rights
  • Acquirers and other relevant participants in business transactions (or negotiations for such transactions) involving a corporate divestiture, merger, consolidation, acquisition, reorganization, sale, or other disposition of all or any portion of the business or assets of, or equity interests in, Blueprint

Some of these third parties may be located outside of your state, province or country. By using our website or services or providing us information, you consent to the transfer of such information to them.

Security of Your Personal Information

When we collect and process personal information, and while we retain this information, we will protect it within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use, or modification.

You are responsible for selecting any password and its overall security strength. You also are responsible for ensuring any passwords associated with accessing your personal information and accounts are secure and confidential.

How Long We Keep Your Personal Information

We keep your personal information only for as long as we need to. This time period may depend on what we are using your information for, in accordance with this Privacy Policy. For example, if you have provided us with personal information as part of creating an account with us, we may retain this information for the duration your account exists on our system. If your personal information is no longer required for this purpose, we will delete or anonymize it. If necessary, we may retain your personal information for our compliance with a legal, accounting, or reporting obligation.

Age Limitations

We do not aim any of our products or services directly at children under the age of 18, and we do not knowingly collect personal information about children under the age of 18. If we learn that we have inadvertently collected the personal information of a child under 18, or equivalent minimum age depending on jurisdiction, we will take steps to delete the information as soon as possible.

Your Rights and Controlling Your Personal Information

Your choice: By providing personal information to us, you understand we will collect, hold, use, and disclose your personal information in accordance with this Privacy Policy. You do not have to provide personal information to us, but if you do not, it may affect your use of our website or the products and/or services offered on or through it.

Information from third parties: If we receive personal information about you from a third party, we will protect it as set out in this Privacy Policy. If you are a third party providing personal information about someone else, you represent and warrant that you have such person’s consent to provide the personal information to us.

Marketing permission: If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by clicking through the opt-out link in the communication or by contacting us using the information provided in the Contact Us section of this policy.

Access: You may request details of the personal information that we hold about you.

Correction: If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant, or misleading, please contact us using the information provided in the Contact Us section of this policy. We will take reasonable steps to correct any information found to be inaccurate, incomplete, misleading, or out of date.

Non-discrimination: We will not discriminate against you for exercising any of your rights over your personal information. Unless your personal information is required to provide you with a particular service or offer (for example, processing transaction data), we will not deny you goods or services; charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties; or provide you with a different level or quality of goods or services.

Downloading of Personal Information: We provide a means for you to download the personal information you have shared through our site. Please contact us using the information in the Contact Us section for more information.

Notification of data breaches: We will comply with laws applicable to us in the event of a data breach requiring notification.

Complaints: If you believe that we have breached a relevant data protection law and wish to make a complaint, please contact us using the information in the Contact Us section below. Please provide us with full details of the alleged breach. We will promptly investigate your complaint and respond to you, in writing, setting out the outcome of our investigation and the steps we will take to deal with your complaint. You also have the right to contact a regulatory body or data protection authority in relation to your complaint.

Unsubscribe: To unsubscribe from our email database or opt-out of communications (including marketing communications), please contact us using the information provided in the Contact Us section, or opt-out using the opt-out link provided in the communication. We may need to request specific information from you to help us confirm your identity.

Use of Cookies

We use “cookies” to collect information about you and your activity across our site. A cookie is a small piece of data that our website stores on your computer, and accesses each time you visit, so we can understand how you use our site. This helps us serve you content based on preferences you have specified.

Please refer to our Cookie Policy for more information.


Advertisements appearing on any part of our sites may be delivered to users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy and the Cookie Policy cover the use of cookies by Blueprint and do not cover the use of cookies by any advertisers or third parties.

International Visitors

The website is intended for use in the United States, and we do not target or direct our services to users in the European Union or otherwise outside of the United States. If you are visiting from the European Union or other regions with laws governing data collection and use that may differ from United States laws, please note that you are transferring information about you, including personal information, to a country and jurisdiction that does not have the same data protection laws as the country where you are located, and you consent to the transfer of information about you, including your personal information, to the United States and consent to the use and disclosure of information about you, including your personal information, as described in this Privacy Policy.

Business Transfers

If we or our assets are acquired, or in the unlikely event that we go out of business or enter bankruptcy, we would include data, including your personal information, among the assets transferred to any parties who acquire us. You acknowledge that such transfers may occur, and that any parties who acquire us may, to the extent permitted by applicable law, continue to use your personal information according to this policy, which they will be required to assume as it is the basis for any ownership or use rights we have over such information.

Changes to This Policy

At our discretion, we may change our Privacy Policy to reflect updates to our business processes, current acceptable practices, or legislative or regulatory changes. If we decide to change this Privacy Policy, we will post the updated version here.

If the changes are significant, or if required by applicable law, we will contact you (based on your selected preferences for communications from us) with the new details and links to the updated or changed policy.

If required by law, we will get your permission or give you the opportunity to opt in to or opt out of, as applicable, any new uses of your personal information.

Contact Us

For any questions or concerns regarding your privacy, you may contact us at